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‘Transformers: The Last Knight’ – a new popular action movie or just another unnecessary continuatio

Cover image of the TECXIPIO infographic for the action movie "Transformers: The Last Knight". A Teaser asks: a new popular action movie or just another unnecessary continuation? The picture in the background dipicts a remote control

The popular action movie franchise “Transformers” has released another installment, which hit U.S. theatres on June 21, 2017. In the first seven weeks following the official release date of “Transformers: The Last Knight”, the number of P2P users, who downloaded and shared files of the action movie rose up to 345,626. This is about 300,000 less compared with its predecessor “Transformers: Age of Extinction”, which had 644,931.

Maybe because “Transformers: The Last Knight” yielded harsh press critics in the U.S., it attracted a considerably lower number of fans who downloaded files of the movie in P2P networks. File sharing activity has roughly halved in the United States, which portrays a rather downward trend and possibly a decreasing popularity of the action movie franchise. This trend mirrors the official box office gross figures, since the latest installment of the action movie has also grossed only half of its predecessor.* The most active fans of the “Transformers” continuation is located in Houston, Texas, followed by Chicago, Los Angeles and Miami.

The TECXIPIO infographic shows the daily number of file sharers, who downloaded and shared the action movie "Transformers: The Last Knight" compared to the previous installment "Transformers: The Age of Extinction"



Definition: The rankings are based on the number of unique file sharers: How many peers (file sharers) shared at least one file of "Transformers: The Last Knight"?

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Companies of the media- and entertainment industry leverage file sharing data to enhance conventional audience measurement systems.

Identify international target markets for content distribution

Optimize programming and content recommendations

Assess popularity trends of TV Shows based on catch-up rates 

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