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PIC for distribution decisions


More informed business decisions for producer and distributor

The PIC and API provide valuable market insights to identify key markets for your content. By analyzing file sharing data worldwide, you can provide evidence of sales arguments. Find out in which markets your content is already popular even though it is not officially available, yet.


For producers 

(Post-production)

Provide evidence of sales arguments: 

Data proving popularity and trends worldwide

 

More transparency: 

Equals the playing field in negotiations with buyers

For Distributors


Optimized buying decision: 

Identify the most popular movies or series in your distribution areas

 

Assessment of sublicensing potential: 

See how your content performs in other markets


CASE STUDY: DARK SIDE OF THE MOON (2015)


Film facts: The dark side of the moon

(Orig. title: Die dunkle Seite des Mondes)

Release dates

  • Switzerland 09/27/2015 (Zurich Film Festival) 
  • Germany 10/04/2015 (Hamburg Film Festival)
  • Germany 01/14/2016
  • Switzerland 01/21/2016 (German speaking region)
  • Canada 07/19/2016 (Fantasia International Film Festival)
  • DVD, Blu-ray and VoD release 06/27/2016

Source: tmdbWebsite dsdm

General

  • Director: Stephan Rick 
  • Cast: Moritz Bleibtreu, Jürgen Prochnow, Nora von Waldstätten ...
  • Genre: Thriller
  • Country: Germany

File Sharing Activity: The dark side of the moon

Source: PIC Trend report: Dark side of the moon

"Die dunkle Seite des Mondes" premiered and was first released in German-speaking countries only. The movie was only available in German with English subtitles. The line graph on top is an excerpt of a PIC trend report, showing the TOP 5 countries with the highest number of unique file sharers in the respective time frame of the movie. The lines show the development of daily unique file sharers over time.

A few days after DVD and Blu-Ray release, a torrent with a "self-made" Russian dubbed audio version (Russian audio overlaying the German) was shared. Shortly after, file sharing of the movie peaked up - in contrast to all other countries - in Russia, revealing an unexpected additional target market for "die dunkle Seite des Mondes".

With file sharing numbers you get an indication of the relevance of your movies or TV shows in different areas to optimize distribution strategies. Easily monitor and analyze file sharing activity with the TECXIPIO PIC or API to make more informed business decisions. Track your content to see how it performs in markets all over the globe or find out what the most favorite movies or TV Shows are. 

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